Professional Brand and Web Design for Small Businesses

Let’s cross that project off your to-do list.

I’m Kelsey, your very own creative mind reader, designer, and consultant for professional branding, graphic, and web design ready to help your health and wellness small business get shit done.

Business Branding Services

Feel confident in how your potential clients perceive you (so confident you’ll be putting your logo on everything!)

Website Design Services

End the DIY struggle and get the website you’ve been dreaming of (visually stunning, easily found on Google, and user-friendly)

Graphic Design Services

Social media? You’ve got it. Print design? Done. Custom illustrations? Check. Brochure and biz cards? Hell yes.

Skip the wait. Get it done FAST.

I work in what I call “intensives”. You book me by the day (or week), and I get everything on your list crossed off. Even your brand or website! No waiting in line, no back and forth. It’s as easy as pie (and who doesn’t love pie!)

Kelsey Van Horn Design Studio, headshot of Kelsey holding a cup of coffee and smiling at the camera


  • I have a deep understanding of and experience within the health and wellness industry
  • Call me your hype-girl, advisor, and ask-me-anything partner in design – whatever it is, I’m here for you
  • 8 years of experience with multiple marketing, branding, and website design agencies
  • BFA in graphic design

Why am I the best choice as your small business brand identity and web designer?

Building a small health and wellness business as an entrepreneur can be difficult. It takes time. There are lots of highs and lows. Heck, just the task of finding the right person for the job and hiring someone is hard. I get it.

I also run a small business, and I’ve spent many years helping people just like you – registered dietitians, fitness coaches, gym owners, beauty and wellness spas, and other health and wellness folks. I understand your industry and how entrepreneurship works.

But that’s not quite it either. I’m not just a designer who gets you… I become part of your team. I am your consultant, your brainstormer, your cheerleader, and your friend. I’m here with you, invested in your success and growth, hyping you up on the daily, texting you regularly, sharing something on social media because it made me think of you, and answering your emails with detailed advice.

I’m all that PLUS I have years of experience in design and strategy. I seek to build individualized, authentic solutions for your small business brand and web design that focus not just on fulfilling your needs, but your client’s needs as well, opening up the possibility for success and growth.

With a BFA in design, a background in marketing strategy through work with multiple agencies, and an unbeatable thought-process, I can help you find what’s at the core of your company and translate that into a visual experience.

So do you want me on your team?

As Featured On

Northeast Pennsylvania Business Journal logo
Canvas Rebel logo
Design Rush logo

I prioritize... good design functionality usability happiness organic SEO experiences growth authenticity scalability strategy time with loved ones simplicity efficiency communication client goals

I seek to work with entrepreneurs in the health, wellness, and outdoors industries who share my values –


Here's what I mean when I say I'm not like other designers...

Are you ready to dive in?

Take the leap!

American Ad Federation Northeast Pennsylvania